How to Optimize Google Business Profile for Your Tourism Property Imagine a traveler searching for villa near Ella with mountain viewWhat do they see first? Google Business Profiles. Not your Instagram. Not your website. Google shows your business location, reviews,…
Most businesses are spending on marketing — ads, social, SEO, email, influencers — but here’s the uncomfortable truth: Many have no idea what’s actually working. They’re pouring money into campaigns with no clear data, no strategic tracking, and no insight…
You’ve probably seen it before: Sound familiar? That’s because most ads aren’t built to perform. They’re built to “look good” — not to work. Performance advertising is different. It’s built around a goal. It’s tracked. It’s optimized. And it gets…
